Jon’s article, Storytelling Isn’t Optional in Business. It’s Essential, was recently featured in the Denha & Associates, PLLC Blog.
Excerpt:
Everyone talks about storytelling. But in business? Most people are still winging it.
As a business coach, I hear it all the time:
“I need to tell better stories.”
“I want to connect more in sales.”
“I wish I could lead with more impact.”
Here’s the reality: storytelling isn’t just a buzzword. It’s the skill that sets leaders, sellers, and brands apart.












