THINK Business: Jon Dwoskin Interviews Neal Hoffman, CEO and Founder, Mensch on a Bench
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Finding the Perfect Time to Act on Your Business…Now


Show Notes:

In this episode, Jon and Neal discuss:

  • How “Mensch on a Bench” came to life
  • From Mensch to Shark Tank
  • Being business partners with the sharks
  • How to pick an idea to move forward on


Key Takeaways and Actionable Success Principles:

  • Mensch on a Bench is the Jewish alternative to Elf on a Shelf
  • Neal went in to Shark Tank knowing he was perceived as a joke so he made sure he was the most prepared guest on the show
  • The top lessons Neal has learned from the sharks are: fewer stronger ideas are better than lots of ideas, and it’s important to have an impartial observer to help you make the best business decisions
  • Tuning into your own instincts and finding a group of people who give you honest feedback are great guides to knowing which ideas to move forward on


“I’m an idea factory and one of the hardest things to do is say “what is the one idea that I want to spend my time on?” and Mensch passed that test for me.” — Neal Hoffman


Connect with Jon Dwoskin:

Twitter: @jdwoskin
Get Jon’s Book: The Think Big Movement: Grow your business big. Very Big!


Connect with Neal Hoffman:




*E – explicit language may be used in this podcast.

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