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Ralf Specht is a visionary business leader and creator of the Soul System™, a framework that aligns value-creating employee action with broader corporate strategy through shared understanding and shared purpose.

As a founding partner of Spark44, he was the architect of an innovative, industry-first joint venture with Jaguar Land Rover, which grew under his leadership as CEO to a global revenue of $100+m and 1,200 employees.

Previously, Ralf consulted with global companies and brands for more than two decades with McCann Erickson.

During his 25 years in executive roles, one key question kept him awake at night: How do we build and sustain a human-centric performance culture?

Ralf’s driving vision is to make soulless companies a thing of the past.

*E – explicit language may be used in this podcast.