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When was the last time you followed up with a client or prospect?

Most people stop after one message.

The pros don’t—because follow-up builds trust, not pressure.

Here are my 3 takeaways from my Think Business + Sales conversation with Leon Mallett, Marketer at Title Connect 👇

1. Follow-up separates amateurs from pros.
40% of salespeople never follow up a second time. The best? They follow up forever—because they know top-of-mind = top-of-market.

2. There are two kinds of follow-up.
Sales follow-up wins the deal.
Service follow-up keeps the client.
Do both well—and you’ll stand alone.

3. Follow-up builds your brand.
Every message, email, and check-in becomes a touchpoint. Just like a McDonald’s jingle, repetition makes people remember you.

Coach Jones said it best:
“The best do more than the rest.”

Leon Mallett, CHRS, is a Marketer at Title Connect, LLC, Commercial and Residential Title Rep, Residential Real Estate Specialist, Redeveloper & Investor/Community Developer

He is a dynamic leader with 20 years of experience driving daily operation excellence, human resources, staffing, training and community relations within corporate, real estate, retail and manufacturing environments. Leon was instrumental in establishing a new internship program, facilitating training, and enhancing operations. He is highly experienced in public speaking and has spoken at multiple high schools, colleges and universities in the state of Michigan. Leon is very active in community service and working with disadvantaged youth.

*E – explicit language may be used in this podcast.