In Chapter 7 of The Think Big Movement, titled “Trust Your Gut,” Jacob wrestles with a challenge many leaders face: the tension between data-driven decisions and following intuition. While logic and analysis have their place, Jacob learns the value of trusting his instincts—realizing that his gut has often led him to the right choices in the past.
This chapter reminds us that intuition, informed by experience, can be a powerful tool in decision-making. Consider this: When was the last time you trusted your gut and it paid off? Reflect on a current business challenge and take a moment to tune into your instincts before diving into the data.
Action Step: For your next major decision, pause for a minute to consider your initial instinct. Let it guide you alongside your analysis.
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